Business Guidance / Insurance Protection

Shift Your Company Culture by Investing in Relationships

What is your company’s culture and engagement strategy? Employers who embrace the power of cultural fundamentals and have strategies in place to communicate their culture and promote employee engagement are in a position to accomplish more. By incorporating your company’s principles into daily business practices, you can cultivate a high-performing culture that drives performance and encourages employees to work together to serve their customers and communities. When an engaged workforce follows a common set of fundamental behaviors, it results in success.

At Univest, we highly value our culture and truly believe it drives performance. We also realize that culture isn’t something that just happens – it must be defined and cultivated. The “Univest Way” consists of 18 fundamentals that describe the daily principles and practices that make our five core values come to life and truly serves as the foundation of our culture. Our commitment to these fundamentals is a means for us to hold one another accountable while also motivating us to be part of the collective whole and achieve high-performing success. It is our culture that differentiates us, drives our continued success and helps us attract and retain top talent.

One of Univest’s fundamentals is “Invest in Relationships.” Having battled the pandemic together this past year, it’s never been more important to reach out and genuinely care for each other during this trying time. Investing in relationships is a powerful cultural fundamental. While some people look out for number one, we stress the importance of investing in other people by having humility and putting the needs of others ahead of your own.

When you invest in others, you give people the benefit of the doubt and give yourself the chance to learn the details of another person’s experience. You may be surprised how often you learn something that you hadn’t expected. Once you learn the details about another person, it can create a closer relationship. This can also be another step toward improving your company’s diversity, equity, and inclusion. This fundamental also reminds me of Stephen Covey’s 7 Habits of Highly Effective People where he says, “Seek first to understand, then to be understood” and, “What you do has far greater impact than what you say.”

Investing in relationships makes it easier for the other person to engage in a productive conversation rather than getting defensive and can allow you to work together more effectively to deal with the situation. The results will often surprise you.

Are you interested in creating a company culture and engagement strategy? An experienced employee benefits consulting firm like the team at Univest Insurance can identify which strategies are best for your company and create a roadmap to help you implement them successfully. To have a conversation to help you determine the best approach, please contact us at 610.966.1315 or


Insurance products offered through Univest Insurance, LLC. are obligations of the issuing insurance companies, not obligations or deposits of or guaranteed by any bank and are not insured by the FDIC or any other agency of the United States.